JetBlue & TOF Tanga Kuenzanisa Kukosha Kwekuchengetedza

JetBlue, The Ocean Foundation uye AT Kearney Tanga Kuenzanisa Kukosha kweShoreline Conservation, Kuratidza Kubatana Pakati Pehutano HweEcosystems uye Yakawedzerwa Mari.

"EcoEarnings: Chinhu cheShore" Inoisa Chidzidzo Chekutanga Kunyatso Kubatanidza Hutano Hwenguva Yakareba yeCaribbean Shorelines kune JetBlue's Investment muDunhu uye Pazasi-Mutsetse.

JetBlue Airways (NASDAQ: JBLU), pamwe chete neThe Ocean Foundation (TOF) uye AT Kearney, inotungamira pasi rose manejimendi femu, yakazivisa mhedzisiro yekudyidzana kwavo kwakasarudzika uye tsvagiridzo yakatarisana nehutano hwenguva refu hwemakungwa eCaribbean nemahombekombe, uye kuzvipira kuita chiito chakagadziridzwa neClinton Global Initiative (CGI). Kudyidzana uku kunoratidza kekutanga kambani yekutengesa ndege yatanga kuyera kugara zvakanaka kwechisikigo muCaribbean uye nekuibatanidza nemari yechigadzirwa. Mhedzisiro yacho, “EcoEarnings: A Shore Thing,” inotanga kuverenga kukosha kwekuchengetedza neRevenue per Available Seat Mile (RASM), kuyerwa kwebhesi rendege. Mushumo wakazara webasa ravo unogona kuwanikwa pano.

Ongororo iyi yakavakirwa pakuti hapana anobatsirikana kubva mumakungwa akasvibiswa uye mahombekombe anoshatisa, asi matambudziko aya anoenderera mberi muCaribbean zvisinei nekutsamira kwakasimba kwenharaunda iyi pakushanya, uko kunogara pamahombekombe mamwe chetewo nemahombekombe. Mahombekombe akachena akasangana nemvura yakachena, ine turquoise zvinhu zvakakosha mukusarudza kwekuenda kwevafambi uye zvinotsvakwa nemahotera kutyaira traffic kunzvimbo dzavo. Pasina iyi pfuma yomusikirwo zvimwe, kana zvisiri zvizhinji, zvezvitsuwa zviri munharaunda yacho zvingatambura mune zvoupfumi. Kudiwa kwendege, kufamba nechikepe, uye hotera kwaigona kudzikira dai mahombekombe ane matombo, grey uye nhete aivapo uye mvura yadzinosangana nayo yakasvibiswa uye yakasviba, isina coral kana hove dzine mavara. “EcoEarnings: A Shore Thing” yakaronga kuyera kukosha kwedhora remasisitimu emuno anochengetedza yakanakira Caribbean sezvatinoiziva.

JetBlue, The Ocean Foundation uye AT Kearney vanotenda kuti eco-tourists inomiririra kupfuura vatengi vanonyura mumakorari kana kusefa pazororo. Uku kusarudzika kwechinyakare kunopotsa ruzhinji rwevashanyi vanouya nekuda kwenzvimbo iyo nharaunda inopa, iyo yekare tropical shoreline. Sophia Mendelsohn, mukuru wezvekufambiswa kweJetBlue, akatsanangura, "Tinogona kufunga nezvemutengi wese wekuzorora anobhururuka neJetBlue kuenda kuCaribbean uye anonakidzwa nemhenderekedzo yegungwa semushanyi wezvemamiriro ekunze mune imwe nzvimbo. Funga nezvazvo maererano neOrlando's theme parks - izvi zvinokwezva zvakakurumbira zvinoenderana nekudiwa kwendege uye mutengo wetikiti muOrlando International Airport. Isu tinotenda kuti mabhichi akachena, asina kusvibiswa anofanirwa kucherechedzwa semutyairi mukuru wekufamba kweCaribbean nhandaro. Iyi midziyo yakakosha pasina mubvunzo inofambisa tikiti rendege uye kudiwa kwekuenda. ”

Kuti tiite nyaya inogombedzera yekubatanidzwa kwe "eco-factors" mune yakagadzwa indasitiri modhi, The Ocean Foundation yakapinda muchidzidzo cheEcoEarnings. Mutungamiri weOcean Foundation, Mark J. Spalding, anoona nezvekuchengetedzwa kwemakungwa kwemakore anopfuura 25, akati, “Zvakakosha kuisa ongororo yakakwana yezvinhu zvikuru zvakatipoteredza zvatagara tichitenda kuti zvinopesvedzera danho revashanyi rekuenda kunzvimbo yeCaribbean— marara pamhenderekedzo yegungwa, kunaka kwemvura, matombo emakorari ane hutano uye mangrove asina kusimba. Tariro yedu ndeyekubatanidza pamwe chete izvo, nekungotarisa, zvinoita sezviri pachena zvine hukama - mabhichi akanaka uye kudiwa kwekushanya - uye kugadzira humbowo hwekuongorora hwakakwana kuti huve nebasa kune indasitiri. "

Nzvimbo dziri kuLatin America, South America neCaribbean dzinoumba chikamu chimwe muzvitatu cheJetBlue inobhururuka. Seimwe yevatakuri vakuru muCaribbean, JetBlue inobhururuka vashanyi vangangosvika miriyoni 1.8 pagore kuenda kuCaribbean, uye inowana 35% yemugove wemusika nechigaro chechigaro paLuis Munoz International Airport muSan Juan, Puerto Rico. Chikamu chikuru chevatengi veJetBlue vari kuenda kushanya kuti vanakirwe nezuva, jecha, uye kusefa kwedunhu. Kuvapo kweaya ecosystems uye mahombekombe egungwa muCaribbean ane tarisiro yakananga pakudiwa kwendege, uye nekudaro chitarisiko chavo uye kuchena kunofanirawo kutariswa zvakanyanya.

AT Kearney shamwari, uye anobatsira pabepa jena, James Rushing, akati, "Takafara kuti Jet Blue neThe Ocean Foundation vakakumbira AT Kearney kuti vatore chikamu muchidzidzo ichi kuti vape nzira yakakwana uye ongororo isina tsarukano yedata. Kunyangwe ongororo yedu yakaratidza kuti pane kuwirirana pakati pe'eco factor' neRASM, isu tinotenda kuti mune ramangwana causation icharatidzwa nedata rakasimba."

Vachitaura nei JetBlue yakatanga kufunga nezvemibvunzo iyi pakutanga, James Hnat, Mutevedzeri weMutungamiriri weJetBlue, Mutevedzeri Mukuru uye Nyaya dzeHurumende, akatsanangura kuti, "Ongororo iyi inoongorora kukosha kwakazara kwenzvimbo dzakachena uye dzinoshanda dzakabatana nemhando dzemari. JetBlue nemamwe maindasitiri ebasa anoshandisa kuverenga mari. Hapana nharaunda kana indasitiri inobatsira kana mahombekombe nemakungwa zvasvibiswa. Nekudaro, matambudziko aya anoenderera mberi nekuti isu hatina hunyanzvi hwekuverengera njodzi kunharaunda uye bhizinesi redu rine chekuita navo. Pepa iri ndiro rekutanga kuedza kuchinja izvozvo. "

Kuti uwane rumwe ruzivo nezve kubatana uye ongororo, ndapota shanya jetblue.com/green/nature kana kuona rondedzero yacho zvakananga pano.

About British Airways
JetBlue iNew York's Hometown Airline ™, uye inotakura zvinhu muBoston, Fort Lauderdale/ Hollywood, Los Angeles (Long Beach), Orlando, neSan Juan. JetBlue inotakura vatengi vanopfuura mamirioni makumi matatu pagore kuenda kumaguta makumi masere nemanomwe eUS, Caribbean, neLatin America neavhareji ye30 ndege dzezuva nezuva. Basa kuCleveland richatanga Kubvumbi 87, 825. Kuti uwane rumwe ruzivo ndapota shanya JetBlue.com.

About Iyo Ocean Foundation
Iyo Ocean Foundation yakasarudzika nharaunda hwaro ine chinangwa chekutsigira, kusimbisa, uye kusimudzira iwo masangano akazvipira kudzoreredza maitiro ekuparadza nharaunda dzegungwa kutenderera pasirese. Isu tinoshanda nenharaunda yevanopa vane hanya nemahombekombe negungwa. Nenzira iyi, tinokura zviwanikwa zvemari zviripo kutsigira kuchengetedza kwegungwa kuitira kusimudzira hutano hwemugungwa uye kubatsira nharaunda dzevanhu dzinotsamira pazviri. Kuti uwane rumwe ruzivo, ndapota shanya www.oceanfdn.org uye titevere pa Twitter @OceanFdn uye Facebook pa facebook.com/OceanFdn.

About PA Kearney
AT Kearney inotungamira pasi rose manejimendi yekubvunza femu ine mahofisi munyika dzinopfuura makumi mana. Kubva muna 40, tave tiri vanachipangamazano vakavimbika kumasangano makuru enyika. AT Kearney ikambani ine shamwari, yakazvipira kubatsira vatengi kuwana nekukurumidza uye mukana wekukura pane yavo yakanyanya mishoni nyaya dzakakomba. Kuti uwane rumwe ruzivo, shanya www.atkearney.com.

About Clinton Global Initiative
Yakavambwa muna 2005 neMutungamiri Bill Clinton, iyo Clinton Global Initiative (CGI), chirongwa cheClinton Foundation, inounganidza vatungamiriri vepasirese kuti vagadzire nekuita zvigadziriso zvezvinetso kumatambudziko ari kunetsa pasirese. Misangano Yepagore yeCGI yakaunza pamwe chete vanopfuura vatungamiriri venyika zana nemakumi masere, makumi maviri eNobel Prize laureates, uye mazana evatungamiriri vanotungamira, misoro yenheyo nemaNGOs, maphilanthropists makuru, uye nhengo dzenhau. Kusvika pari zvino, nhengo dzenharaunda yeCGI dzakaita zvinopfuura 180 Commitments to Action, izvo zvakavandudza hupenyu hwevanhu vanopfuura mamiriyoni e20 munyika dzinopfuura 3,100.

CGI inodaidzawo CGI America, musangano wakanangana nemhinduro dzekudyidzana mukudzoreredza hupfumi muUnited States, uye CGI University (CGI U), iyo inounza pamwechete undergraduate uye vakapedza kudzidza kuti vagadzirise zvinonetsa munharaunda yavo kana kutenderera pasirese. Kuti uwane rumwe ruzivo, shanya clintonglobalinitiative.org uye titevere pa Twitter @ClintonGlobal uye Facebook pa facebook.com/clintonglobalinitiative.