JetBlue, The Ocean Foundation le AT Kearney li Qala ho Lekanya Boleng ba Paballo ea Lebōpo, Ho Totobatsa Kamano Pakeng Tsa Bophelo bo Botle ba Ecosystem le Keketso ea Lekeno.

"EcoEarnings: Ntho ea Lebōpo" E tšoaea Thuto ea Pele ea ho Ikamahanya le Bophelo bo Botle ba Nako e telele ea Caribbean Shorelines ho JetBlue's Investment Sebakeng le Bottom-Line.

JetBlue Airways (NASDAQ: JBLU), hammoho le The Ocean Foundation (TOF) le AT Kearney, feme e ka sehloohong ea boeletsi ba tsamaiso ea lefats'e, e phatlalalitse liphetho tsa ts'ebelisano ea bona e ikhethang le lipatlisiso tse shebaneng le bophelo bo botle ba nako e telele ba maoatle le mabopo a leoatle a Caribbean. le boitlamo ba ho nka khato bo entsoeng ka Clinton Global Initiative (CGI). Tšebelisano ena e tšoaea lekhetlo la pele ha sefofane sa khoebo se qala ho lekanya boiketlo ba tlhaho sebakeng sa Caribbean le ho bo amahanya le lekeno le itseng la lihlahisoa. Sephetho, "EcoEarnings: A Shore Thing," e qala ho lekanya boleng ba paballo ka Revenue per Available Seat Mile (RASM), tekanyo ea motheo ea sefofane. Tlaleho e feletseng ea mosebetsi oa bona e ka fumanoa mona.

Boithuto bona bo thehiloe tabeng ea hore ha ho motho ea ruang molemo maoatleng a silafetseng le mabōpo a silafetseng, leha ho le joalo mathata ana a ntse a tsoela pele Caribbean ho sa tsotellehe hore sebaka seo se itšetlehile haholo ka bohahlauli, e leng setsi sa mabōpo ao le mabōpo a leoatle. Mabōpo a leoatle a hloekileng a kopanang le metsi a hloekileng, a turquoise ke lintlha tsa bohlokoa likhethong tsa baeti 'me li batloa ke lihotele ho tsamaisa sephethephethe ho ea libakeng tsa bona. Kantle ho matlotlo ana a tlhaho tse ling, haeba e se tse ngata, lihlekehlekeng tsa sebaka seo li ne li ka senyeha moruong. Tlhokahalo ea lifofane, maeto a likepe le lihotele li ne li ka theoha haeba feela mabōpo a leoatle a nang le mafika, a mosehla le a moqotetsane a ne a ka fumaneha ’me metsi a sa tebang a tsamaeang le ’ona a ne a silafetse a bile a le lerootho, a se na likorale kapa litlhapi tse mebala-bala. "EcoEarnings: A Shore Thing" e ikemiselitse ho lekanya boleng ba lidolara tsa litsamaiso tsa lehae tse bolokang sebaka se loketseng sa Caribbean kamoo re se tsebang kateng.

JetBlue, The Ocean Foundation le AT Kearney ba lumela hore bahahlauli ba tikoloho ba emela ho feta bareki ba qoelang ka likorale kapa ba palamang maqhubu ha ba le phomolong. Sehlopha sena sa setso se hloloheloa boholo ba bahahlauli ba tlang bakeng sa sebaka seo tikoloho e fanang ka sona, sebaka sa khale sa mabōpo a tropike. Sophia Mendelsohn, hlooho ea ts'ebetso ea JetBlue, o hlalositse, "Re ka nahana ka moreki e mong le e mong oa boikhathollo ea fofang JetBlue ho ea Caribbean 'me a natefeloa ke lebōpo la leoatle e le mohahlauli oa tikoloho ka tsela e itseng. Ak'u nahane ka eona ka lirapa tsa boikhathollo tsa Orlando - libaka tsena tse khahlang tse tsebahalang li amana le tlhokeho ea sefofane le litheko tsa litekete tsa Orlando International Airport. Re lumela hore mabōpo a leoatle a hloekileng, a sa senyehang a lokela ho nkoa e le mokhanni ea ka sehloohong oa maeto a phomolo a Caribbean. Matlotlo ana a bohlokoa ha ho pelaelo hore a tsamaisa litekete tsa sefofane le tlhokahalo ea moo e eang teng.”

E le ho fana ka nyeoe e matla ea ho kenyeletsoa ha "eco-factors" molemong oa indasteri e thehiloeng, The Ocean Foundation e ile ea kenya letsoho thutong ea EcoEarnings. Mopresidente oa Ocean Foundation, Mark J. Spalding, eo e leng setsebi sa paballo ea maoatle ka lilemo tse fetang 25, o itse, “Ho bohlokoa ho kenyelletsa tlhahlobo e felletseng ea lintlha tse kholo tsa tikoloho eo esale re lumela hore e susumetsa qeto ea mohahlauli ea ho ea sebakeng sa Caribbean— matlakala lebopong la lewatle, boleng ba metsi, mepopotlo ya dikorale e phetseng hantle le difate tsa mangrove tse sa senyeheng. Tšepo ea rona ke ho kopanya lintho tseo, ha u habanya feela, li bonahalang li amana ka ho hlaka - mabōpo a matle le tlhokahalo ea bohahlauli - le ho hlahisa bopaki ba tlhahlobo bo lekaneng ho ea bohlokoa ba indasteri."

Libaka tse eang Latin America, Amerika Boroa le Caribbean li etsa karolo ea boraro ea lifofane tsa JetBlue. E le e 'ngoe ea lik'hamera tse kholo ka ho fetisisa Caribbean, JetBlue e fofa bahahlauli ba ka bang limilione tse 1.8 selemo le selemo ho ea Caribbean,' me e fumana karolo ea 35% ea 'maraka ka bongata ba litulo Boema-fofane ba Machaba ba Luis Munoz San Juan, Puerto Rico. Karolo e kholo ea bareki ba JetBlue ba etela bohahlauli ho thabela letsatsi, lehlabathe le ho palama maqhubu sebakeng seo. Ho ba teng ha tikoloho le mabopo a leoatle a Caribbean ho na le tšusumetso e tobileng tlhokehong ea lifofane, ka hona ponahalo ea tsona le bohloeki le tsona li lokela ho tsepamisoa haholo.

AT Kearney molekane, le motlatsi oa pampiri e tšoeu, James Rushing, o ile a re, "Re ne re thabetse hore Jet Blue le The Ocean Foundation li kopile AT Kearney ho kenya letsoho thutong ho fana ka mokhoa o akaretsang le tlhahlobo e se nang leeme ea lintlha. Leha tlhahlobo ea rona e bonts'itse hore ho na le kamano lipakeng tsa 'eco factor' le RASM, re lumela hore sesosa se tlang se tla pakoa ka lintlha tse matla haholoanyane. ”

Ha a bua le hore na ke hobane'ng ha JetBlue e qalile ho nahana ka lipotso tsena pele, James Hnat, Motlatsi oa Motlatsi oa Phethahatso oa JetBlue, Moeletsi ea Kakaretso le Litaba tsa Mmuso, o hlalositse, "Tlhahlobo ena e lekola hore na boleng bo felletseng ba tikoloho e hloekileng le e sebetsang ea tlhaho e amana joang le mekhoa ea lichelete. JetBlue le liindasteri tse ling tsa litšebeletso li sebelisa ho bala chelete. Ha ho sechaba kapa indasteri e ruang molemo ha maoatle le maoatle a silafetse. Leha ho le joalo, mathata ana a ntse a tsoela pele hobane ha re na tsebo ea ho lekanya likotsi tsa sechaba le khoebo ea rona e amanang le tsona. Pampiri ena ke teko ea pele ea ho fetola seo. ”

Bakeng sa lintlha tse ling mabapi le tšebelisano 'moho le tlhahlobo, ka kopo etela jetblue.com/green/nature kapa sheba tlaleho ka kotloloho mona.

About JetBlue Lufthansa
JetBlue ke New York's Hometown Airline™, 'me e tsamaisa thepa e ka sehloohong Boston, Fort Lauderdale/Hollywood, Los Angeles (Long Beach), Orlando, le San Juan. JetBlue e jara bareki ba fetang limilione tse 30 ka selemo ho ea litoropong tse 87 tsa US, Caribbean le Latin America ka karolelano ea lifofane tse 825 tsa letsatsi le letsatsi. Tšebeletso ho Cleveland e tla qala ka April 30, 2015. Bakeng sa boitsebiso bo eketsehileng ka kopo etela JetBlue.com.

About Ocean Foundation
Ocean Foundation ke motheo o ikhethileng oa sechaba o nang le sepheo sa ho ts'ehetsa, ho matlafatsa, le ho khothaletsa mekhatlo e ikemiselitseng ho khutlisa mokhoa oa ho senya tikoloho ea maoatle ho potoloha lefatše. Re sebetsa le sechaba sa bafani ba tsotellang mabōpo le maoatle. Ka tsela ena, re holisa mehloli ea lichelete e fumanehang ho ts'ehetsa paballo ea maoatle e le ho khothaletsa tikoloho e phetseng hantle ea maoatle le ho tsoela sechaba sa batho se itšetlehileng ka tsona. Ho fumana lintlha tse ling, ka kopo etela www.oceanfdn.org 'Me u re latele ka Twitter @LeoatleFdn le Facebook ho facebook.com/OceanFdn.

About KA Kearney
AT Kearney ke feme e etelletseng pele ea boeletsi lefatšeng ka bophara e nang le liofisi linaheng tse fetang 40. Ho tloha ka 1926, re ’nile ra ba baeletsi ba tšepahalang ba mekhatlo e ka sehloohong lefatšeng. AT Kearney ke feme e nang le balekane, e ikemiselitseng ho thusa bareki ho fihlela sephetho sa hanghang le melemo e ntseng e hola litabeng tsa bona tsa bohlokoahali. Ho fumana lintlha tse ling, etela www.atkearney.com.

About Clinton Global Initiative
E thehiloe ka 2005 ke Mopresidente Bill Clinton, Clinton Global Initiative (CGI), e leng mohato oa Clinton Foundation, e kopanya baetapele ba lefats'e ho theha le ho kenya ts'ebetsong litharollo tse ncha ho liqholotso tse hatellang ka ho fetisisa lefatšeng. Likopano tsa Selemo le Selemo tsa CGI li kopantse lihlooho tsa linaha tse fetang 180, likhau tse 20 tsa Moputso oa Nobel, le makholo a li-CEO tse etelletseng pele, lihlooho tsa metheo le mekhatlo e ikemetseng, ba fanang ka liphallelo le litho tsa boralitaba. Ho fihlela joale, litho tsa sechaba sa CGI li entse boitlamo bo fetang 3,100 ba ho nka khato, bo ntlafalitseng bophelo ba batho ba fetang limilione tse 430 linaheng tse fetang 180.

CGI e boetse e bitsa CGI America, seboka se shebaneng le litharollo tsa tšebelisano-mmoho tsa ho hlaphoheloa moruong United States, le Univesithi ea CGI (CGI U), e kopanyang baithuti ba pele le ba fumaneng mangolo ho rarolla mathata a boima sechabeng sa habo bona kapa lefats'eng ka bophara. Ho fumana lintlha tse ling, etela clintonglobalinitiative.org 'Me u re latele ka Twitter @ClintonGlobal le Facebook ho facebook.com/clintonglobalinitiative.