I-Mijenta Tequila iDibanisa iMikhosi kunye ne-Ocean Foundation eququzelela uLondolozo lwe-Coastline

Umnikelo weMijenta uya kuba luncedo kumsebenzi we-Ocean Foundation exhasa iziqithi ezingagcinwanga kunye noluntu oluselunxwemeni

ENEW YORK, NY [Ngo-Epreli 1, 2022] - Mijenta, i-tequila ephumelele ibhaso, ezinzileyo kunye neyongezelelekileyo eyenziwe kwiindawo eziphakamileyo zaseJalisco, ibhengeza namhlanje ukuba idibanisa Isiseko soLwandle (TOF), ekuphela kwesiseko soluntu solwandle, esisebenzela ukubuyisela umva umkhwa wokutshatyalaliswa kokusingqongileyo kolwandle kwihlabathi liphela. Ukongeza kwintsebenziswano yamva nje kaMijenta kunye Iminenga yaseGuerrero, umbutho oqhutywa luluntu osebenza ukugcina i-ecosystem efanayo apho iminenga ye-humpback ivelisa rhoqo ngonyaka, intsebenziswano iqhubela phambili iinzame ze-Mijenta zokuhlakulela izenzo ezihlala ixesha elide zokulondoloza nokubuyisela impilo kunye nobuninzi beendawo ezinxweme kunye nolwandle ukwenzela impilo-ntle yeplanethi.

U-Mijenta uvuyiswa kukunikezela nge-5 yeedola kwibhotile nganye ethengiswe kwi-Ocean Foundation kwinyanga ka-Epreli ngokuhlonipha iNyanga yoMhlaba, kunye nomnikelo ophantsi we-2,500 yeedola. Imiphumo ekhulayo yokutshintsha kwemozulu ibangela ilahleko ephindaphindiweyo kunye nesasazeka ngokubanzi kubantu abasengozini kakhulu abahlala kufuphi nemimandla yonxweme kunye neendawo ezikhukhulayo, nangona kunjalo, i-ecosystem enempilo yonxweme isebenza njengemiqobo esebenzayo kakhulu yendalo ekhusela olu luntu. Injongo yeSiseko soLwandle kukuxhasa, ukomeleza, kunye nokukhuthaza imibutho ezinikele ekubuyiseleni umva umkhwa wokutshatyalaliswa kokusingqongileyo kolwandle kwihlabathi liphela. Ukongeza kwiiprojekthi zenkxaso-mali kule minyaka ingamashumi amabini idlulileyo, i-Ocean Foundation iye yasungula amanyathelo amaninzi okugcwalisa izikhewu kumsebenzi wolondolozo, igalelo elikhokelela kwi-acidification yolwandle, i-blue carbon, kunye nongcoliseko lweplastiki.

"Njengoko uluntu lwehlabathi ludibana kunye kwiRiphabhlikhi yasePalau ekupheleni kwale nyanga ukuxoxa ngezibophelelo ezitsha zokugcinwa kolwandle - e Inkomfa yethu yoLwandle — Igalelo likaMijenta kumsebenzi we-Ocean Foundation wokuxhasa uluntu lweziqithi ezingakhuselekanga nolunxwemeni lifike ngexesha elifanelekileyo,” utsho uMark J. Spalding, uMongameli weThe Ocean Foundation. "Indlela ye-TOF ekusebenzeni noluntu lwasekuhlaleni malunga notshintsho lwexesha elide lwe-synergistic ihambelana ne-ethos ye-Mijenta yoluntu oluzinzileyo."

“Sikhethe ukusebenzisana ne-The Ocean Foundation njengoko ulwakhiwo loluntu kunye nemiba ezinzileyo ingundoqo weThe Ocean Foundation kunye neMijenta. Sabelana ngokuzibophezela okufanayo ekugcineni indalo kunye nokufundisa abachaphazelekayo abaphambili kwizihloko ezibalulekileyo ezifana nokugcinwa kolwandle kunye nomhlaba, ukhenketho oluzinzileyo, kunye nokunciphisa i-carbon footprints, "utsho u-Elise Som, uMseki-Co-founder kunye noMlawuli we-Sustainability kaMijenta. "Siyavuya ukuqhubela phambili ukuzinikela kwethu ekubuyiseleni amanxweme kunye nokuxhasa abangenzi nzuzo abasebenza ukubuyisela okusingqongileyo."

Usuku loMhlaba ngo-Aprili 22 kunye noMhla we-World Oceans ngo-Juni 8 zikhumbuza ukuba ukulondolozwa koluntu kunye nemfundo kubalulekile ukuthatha amanyathelo ekuphiliseni iplanethi kunye nazo zonke izilwanyana eziphilayo kwixesha elizayo nakwixesha elizayo.

Ukusuka kwifama ukuya kwibhotile, iMijenta kunye nabasunguli bayo bazibophelele kwizenzo ezizinzileyo kuyo yonke imveliso kunye nokuqinisekisa ukuba inkampani iyi-carbon neutral operation. Ukusebenza kunye Iqabane leMozulu, iMijenta yayingathathi hlangothi ngokupheleleyo kwi-carbon 2021, isusa i-706T ye-CO2 (kulingana nokutyala imithi engama-60,000) ngeProjekthi yoKhuseleko lwamaHlathi eChiapas Mexico. Zonke iinxalenye zemveliso zithengwa ngokuthe ngqo eMexico kwaye yonke into ifunyenwe ngokuzinzileyo, ukuya kutsho kwipakethe, eyenziwe kwinkunkuma ye-Agave. I-Mijenta ijonga i-angle nganye kwaye isebenza nabathengisi ukunciphisa inkunkuma naphi na apho banakho - umzekelo, ukusebenzisa ubuchule bokugoba kunokuba iglue kwibhokisi. Ngokubambisana nemizamo kaMijenta yokuguqula impembelelo yokusingqongileyo, iMijenta izinikele ekuncedeni ukuhlakulela izenzo ezihlala ixesha elide kwiimpawu kunye nemibutho engaphaya kwayo.

Ngolwazi oluthe vetshe kunye nohlaziyo nceda undwendwele www.mijenta-tequila.com kwaye www.oceanfdn.org okanye ulandele iMijenta Tequila kwi-Instagram kwi www.instagram.com/mijentatequila.

Craft

I-Mijenta yindalo yonke kwaye ayiqulathanga naziphi na izongezo ezinje ngamavumba enziweyo, incasa, kunye nobumnandi. Into nganye yohambo olukhethekileyo lwe-tequila lokuyila lwe-Mijenta ilinganiswe ngononophelo ukwenza utyikityo lwephalethi enevumba elimnandi. I-Mijenta isebenzisa kuphela i-Blue Weber Agave evuthiwe ngokupheleleyo, eqinisekisiweyo evela kwiindawo eziphakamileyo zaseJalisco. Ifezekisa iprofayile yayo yencasa eyahlukileyo ngenkqubo ecothayo ngobuchule kunye neendlela zemveli, ukusuka ekukhethweni kweeagave ukusuka kwezona ploti zibalaseleyo, ukuya ekuvubeleni okutyebileyo kweeagava eziphekiweyo ezicothayo ukuya kwidistillation ethambileyo kunye nokumiswa kweembiza. Ukusikwa okuchanekileyo kwiintloko kunye nemisila yezityalo kunceda ukulawula amaqondo obushushu kunye nengxelo yentsasa epholileyo kwiindawo eziphakamileyo.

UKUGCINWA

I-Mijenta yakhelwe phezu komnqweno wokugcina indalo kunye nazo zonke izinto ezimangalisayo ezinikezelayo, ifuna ukubuyisela umva impembelelo yokusingqongileyo ngezenzo ezenziwa kuzo zonke izigaba zomjikelo wobomi. Yiyo loo nto uzinzo lusembindini wenkqubo yeMijenta, kubandakanywa uyilo kunye nokupakishwa kwayo. Zonke izinto ezinxulumene nephepha (iileyibhile kunye nebhokisi) zenziwe ngenkunkuma ye-agave kwaye umbutho uxhasa ngokusebenzayo amashishini asekuhlaleni kunye noluntu ngokuthenga izinto zokupakisha ezivela eMexico. Ukusuka kwifama ukuya ebhotileni, iMijenta izibophelele kwizenzo ezizinzileyo, ukunciphisa ifuthe lethu lokusingqongileyo, kunye nokwandisa amandla oluntu asebenzayo.

YOLUNTU

Uluntu luhamba embindini wefilosofi kaMijenta, kwaye sithobekile ukuba sisebenzisana nabanye ababalaseleyo nabaqaqambileyo kwinto abayenzayo. I-Mijenta Foundation yenzelwe ukuxhasa amalungu asekuhlaleni oluntu - njengoDon José Amezola García, isizukulwana sesithathu se-jimador, kunye nendodana yakhe - ekukhuseleni nasekugcinweni kwezakhono zabo zokhokho. I-Mijenta isebenza ngesandla kunye namashishini asekuhlaleni kunye noluntu, ngokutshala imali ngokuthe ngqo inxalenye yenzuzo, ukubonelela ngoncedo lwezempilo, kunye nokubonelela ngoncedo kumalungu eqela kunye neentsapho zabo.

AMASIKO

Ukugcina kunye nokwabelana ngelifa lenkcubeko yabantu bembali yeJalisco kunye nezithethe, iMijenta iqokelela iintsomi kunye neentsomi ezineenkulungwane zakudala kwaye ziye zadluliselwa kumafama ukuya kuma-jimadores kunye neengcibi ukuya kumagcisa. Intsomi ithi xa ilanga lidibana ngokufihlakeleyo nenyanga, ezona zityalo zintle zemaguey ziyazalwa. Xa zikhula, amasimi adityaniswa nesibhakabhaka kwaye abe sisipho esimangalisayo eluntwini. Kangangeenkulungwane, izandla ezinothando zamafama ookhokho zazivuna ngokucokisekileyo iagave exabiso likhulu zaza zayiguqula ibe ngumsebenzi wobugcisa.

Imibuzo yePR

MFUSA
ENew York: +1 212-858-9888
Los Angeles: +1 424-284-3232
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Malunga neMijenta

I-Mijenta yi-tequila ephumelele ibhaso, ezinzileyo, engenazongezelelo evela kwiindawo eziphakamileyo zaseJalisco, enika isindululo esikhethekileyo seprimiyamu. Umoya wadalwa yimbumba enomdla okholelwa ekwenzeni kakuhle ngokwenza okulungileyo, kwaye uyilwe yiMaestra Tequilera yaseMexico uAna Maria Romero. Ikhuthazwe ziintsomi, iMijenta ibhiyozela owona mhlaba ubalaseleyo, inkcubeko, kunye nabantu baseMexico, besebenzisa iBlue Weber Agave eqinisekisiweyo evuthiweyo evela kwiindawo eziphakamileyo zaseJalisco, ummandla owaziwa ngokutyeba komhlaba obomvu kunye ne-microclimate. IMijenta yasungulwa ngoSeptemba ngentetho yayo yokuqala, iBlanco, ilandelwa yiReposado ngoDisemba 2020. IMijenta iyafumaneka kwi-Intanethi shopmijenta.com kwaye indawo yokugcina.com kunye nabathengisi abalungileyo kumazwe akhethiweyo.

www.mijenta-tequila.com | www.instagram.com/mijentatequila | www.facebook.com/mijentatequila

Malunga ne-Ocean Foundation

Njengokuphela kwesiseko soluntu solwandle, injongo ye-Ocean Foundation's 501(c)(3) kukuxhasa, ukomeleza, nokukhuthaza loo mibutho ezinikele ekubuyiseleni umva umkhwa wokutshatyalaliswa kokusingqongileyo kolwandle kwihlabathi jikelele. Igxininisa ubuchule bayo obuhlangeneyo kwiisoyikiso ezivelayo ukuze kuveliswe izisombululo ezibukhali kunye nezicwangciso ezingcono zokuphunyezwa. I-Ocean Foundation yenza amalinge enkqubo engundoqo yokulwa ne-asidi yolwandle, ukuqhubela phambili ukomelela okuluhlaza kunye nokujongana nongcoliseko lweplastiki yaselwandle yehlabathi. Ikwaphethe iiprojekthi ezingaphezulu kwama-50 kumazwe angama-25. 

Ulwazi loQhagamshelwano lweMedia: 

UJason Donofrio, Isiseko soLwandle
P: +1 (202) 313-3178
E: [email protected]
W: www.oceanfdn.org